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Steve Leder

Splat Out Cancer



 

Do Good Be Bad. Striking Back at a Terrible Disease.


Splat Out Cancer was a one-of-a-kind fundraising event where we gave anyone who had ever been impacted by cancer a chance to hit back. Done in conjunction with our group partner, Scoppechio, we developed the identity and collateral for this cathartic event.


For a small donation, participants were given the opportunity to launch paint-filled balloons at the word “cancer” – symbolically splattin’ it out by covering it with bright colors that signified the hope of a brighter future. It was not only a great way to raise money for a good cause, but also a heck of a lot of fun.


Work completed at: Badge Design Studio - Creative Director, Designer

Project type: Brand Design, Event Promotional Design & Merchandising


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